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Saturday, 31 March 2012

Bobbi Brown Does Coffee and Cocktails

This month Bobbi Brown is launching their long-wearing make-up range. These cherry-picked products will take you from coffee to cocktails, computer screen to disco queen or boardroom to ballroom effortlessly. At the launch I met George Pelosi, senior beauty team member who not only does a fabulous hair-do as you can see from my snap of her, but is a walking beauty rolodex of make-up tips.

George explained during her make-up demo, that the essence of this beauty story is every woman wants to know how to do zippy make up, but without looking rushed. A look that’s long wearing that can take her from am to pm with very few touch-ups during the day. Here’s what she suggests…

The Coffee Dash Make-Up
Keep eyes gloriously simple. George used Bobbi’s Long-Wear Cream Eyeshadow in Cool Lilac – a lovely creamy texture that resists creasing – even in a Spin class! “Dip fingertip in and sweep straight over the lid,” George explains. “The texture keeps skin looking fresh and smooth. Lilac is incredibly wearable too. It complements all eye colours and reflects light beautifully. It gives a subtle sparkle, minus the frost – almost like diamonds glittering on your eyelids”. For a non-budge lash line, Bobbi’s Long-Wear Eye Pencil is formulated with special polymers that melt at skin temperature. There’s no hard scratching and it literally glides on. George used Mahogany to draw a line close to the upper lash line, which is a softer colour to carry off for the day. It behaves for 12 hours too without moving around the eye or fading. The Intensifying Long-Wear Mascara in black is long-lasting, but for me it’s USP is in the brush. It’s small and therefore manageable, making it perfect for playing up the outer lashes along with the fiddly inner lashes. To make the most of lashes, tilt up the face and push up the brush from the base of the lashes. Give the brush a good wiggle.  For the complexion, pop the skin with an accent of pretty powder blush on the apples of the cheeks – “a radiant bright whips away darkness from the eyes too,” says George. Then balance out blush with the lips – for daytime just notch up in shade from your natural lip colour always works well.


After-Hours Cocktail Make-Up
Using your coffee dash look as a great foundation, you can now afford to step up your make-up game to make an impact. The secret is not to overload the face, just enhance what you’ve already applied.  For eyes, George worked a smoky looking eye with Long-Wear Cream Shadow in Velvet Plum. Again, because of the superior formula, you can afford to layer on top of the Cool Lilac for intensity. Switching to Long-Wear Eye Pencil in Jet, apply over mahogany line close to the upper lash line, then run inside the water line. “Hugging the eye pencil around the whole eye makes for stand-out eyes,” says George. “Don’t sell your eye shape short.”  For flirty lashes, apply a couple more coats of mascara. I talk from experience that lashes will not end up stiff and spidery. The Intensifying Long-Wear Mascara doesn’t dry hard, so layers up effortlessly. Next, for a chic cheek do some double blushing. “Use a cream blusher such as Pot Rouge to accelerate the colour,” explains George. “Doing this also feels like you’ve made an effort, taking you out of work mode.” Lastly, finish off with a shimmer gloss on the lips. And you’re ready to disco!

Bobbi Brown Long-Wear Cream Shadow, £17
Bobbi Brown Intensifying Long-Wear Mascara in Black, £18
Bobbi Brown Long-Wear Eye Pencil, £17.50
On counter April nationwide


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