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Thursday 17 May 2012

L'Oreal's Hair Karma


In need of hair rehab?


With the abuse hair has to suffer on a daily basis, it’s little wonder it feels like standing on end. The answer is in a hard working hair mask, simply because it acts as rehab for stressed out cuticles. Overprocessing with colour, cooking with styling heat, wearing hair pieces and extensions as well as permanent straightening is what we put our hair through to achieve those ‘good’ hair days. But although hair has a glossy veneer, you know hair is crying out for desperate kindness and repair.

I’m a big fan of hair masks – I use one at least twice a week and it makes a difference. Hair feels healthier, behaves and looks better, plus it sheds some of the guilt I feel when I’m running it through sizzling hair straighteners. Like conditioners, I have a few hair masks on the go at anyone time. The latest to enter my hair fray is L’Oreal’s Paris Hair Expertise EverSleek Absolute Smooth Intense Mask. My hair frizzes at the slightest hint of damp, so this 48 hair, silicone-free, anti-frizz protection is perfect. But for those who have a different hair personality to mine, there’s also EverPure Colour Care Reinforcing Intense Mask which maintains colour vibrancy and EverStrong Reinforcing and Vitality Nourishing Intense Mask - the Iron Man of hair masks. All three offer instant hair karma, and they smell pretty good too.

 The L’Oreal Paris Hair Expertise three hair mask collection cost £6.99 each


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